The Unreal Campaign
#KeepItReal
Fake goods have a wide range of negative economic, health, and safety effects. Beyond these potential risks, counterfeiting is also tied to child labor and organized crime.
The Unreal Campaign will help you shop more authentically and make informed choices. Take a look around to find advice on how to spot and avoid counterfeits.
Wherever you are in the world, you can help share the Unreal Campaign message. Contact us to learn more about how to get involved.
#Get Involved
You can get involved in the Unreal Campaign through hosting an event or getting involved on social media.
We’re happy to to help you arrange a virtual or in-person presentation for your school, community, or youth group.
Your skincare routine shouldn’t give you nightmares. 👀🎃
Counterfeit skincare can hide behind familiar-looking packaging, but a closer look can reveal some seriously spooky warning signs.
This Halloween, know what to look for before the real horror reaches your skincare ...routine.
#UnrealNotFake #CounterfeitAwareness #Skincare #Halloween
When the product arrives and suddenly “Why would I deceive you?” hits different 👀
With You Can See Everything putting Elizabeth Holmes back on our screens this October, we couldn’t resist.
Because with counterfeits, what you see isn’t always what you get.
...#UNREALCampaign #CounterfeitAwareness
Not everything is visible at first glance.
Counterfeit purchases can be linked to consequences far bigger than they seem.
Think before you buy.
#UnrealNotFake #CounterfeitAwareness #ThinkBeforeYouBuy
Sometimes, all it takes is one second.
Take a second. Verify before you buy.
#UnrealNotFake #CounterfeitAwareness #ShopSmart
The smallest details often tell the biggest story.
Before you buy, take a closer look.
#UnrealNotFake #CounterfeitAwareness #ShopSmart
Would you buy an empty luxury box? 📦
Authentic luxury packaging — including boxes and shopping bags — is being resold online, with concerns that it could be used to make counterfeit goods appear more convincing.
It’s a reminder that authentic packaging doesn’t ...necessarily mean an authentic product. 👀
#UnrealNotFake #CounterfeitAwareness #Authenticity
A birthday surprise shouldn't end like this. 🎁 Counterfeit toys may look the same, but they can break easily and put children at risk. Always verify the seller before you buy. #UnrealNotFake #ToySafety #CounterfeitAwareness
💭 One is inspired by the original.
💭 One is inspired by the original.
The other pretends to be it.
Knowing the difference is the first step to shopping smarter.
✨ Don't let a counterfeit fool you.
#Unreal #CounterfeitAwareness ...#ThinkBeforeYouBuy #StayAuthentic #BuyAuthentic #ConsumerAwareness
🕶️ The right sunglasses are about more than just the look.
Counterfeit sunglasses may look the same, but they don't always protect the same.
Before buying online, take a second to verify the seller and the product.
#CounterfeitAwareness #StayReal